What is a visual identity?
Great question. A logo is essential for a new business, but over time it can feel restrictive in the many digital and physical spaces where a brand must operate. A Visual Identity moves beyond a single mark to include custom typography, color systems, and unique image treatments that work together. It’s the difference between a static logo and a dynamic, cohesive system that lets your brand speak to your audience. It’s where you stop thinking about icons and start seeing communication as a tool for growth.
How much do I pay upfront?
Fixed cost packages are 50% up front and the balance on completion prior to the release of your project deliverables. Larger projects are agreed based on the scope and deliverables, but typically split into two-three stages. Retainers are paid monthly, or quarterly in advance, depending on the agreement.
Do you charge any hidden fees?
No, whether you chose one of our packages, or a custom quaotation, the price you pay reflects the price we agree at the outset. Additional costs can fall due when additional out of scope works are requested later. For example, you decide to animate your new logo, or want to utilise your brand on some killer merchandise. In these cases we will quote for the extras. Our quotes and packages do not include printing costs, unless requested specifically.
Do you work internationally?
You can get started in minutes. Most teams are fully set up and running the same day they sign up.
Will you digitise my Ai logo?
Yes, Meridian supports seamless integration with most major banks and accounting platforms.